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The Proof Behind Your Promises.

One Platform.
Full Brand Protection.
Zero Compromise.

The biggest risk in your seafood supply chain occurs before the fish is even purchased – the danger of bringing IUU catch to market. Major brands have faced costly lawsuits and reputational damage over IUU fish and unproven sustainability claims.

SmarTuna eliminates these risks.

We capture first-mile, at-sea data directly from the source using VMS, AIS and GDST-capable and interoperable systems. Our solutions ensure you receive reliable vessel tracking and detailed-at-sea information the moment you take ownership. We verify and substantiate your sustainabilility, social accountability and quality claims at every stage of your supply chain. Safeguard your credibility and protect your brand – choose SmarTuna today and start putting the proof behind your promises.

Sourcing

Cockpit Supply
Chain Mapping

Monitoring

and Verifying
Sustainability Claims
Proof Point System

Accountability

The Cornerstone of Sustainability

Regulatory

Compliance
Easy Reporting

Traceability

Platform + Document Upload GDST Interoperable

Featured project

Global Dialogue on Seafood Traceability

About Us

SmarTuna is a specialized traceability and verification platform designed to deliver unparalleled sustainable sourcing transparency to the tuna industry and beyond.

Our advanced, data-driven solution provides seafood brands with end-to-end visibility and is the new benchmark for full-chain transparency and verification in the global seafood market.

Developed for use by fishing companies, traders, processors, brands, and retailers, SmarTuna enables supply chain partners to mitigate reputational risks through digital proof-point reporting.

We track every step of the journey – from vessel to product – to deliver verifiable, detailed evidence of ethical and sustainable practices.

Join us to fast-track the future.