SMART Solutions

End-to-End Visibility. Compliance. Verification.

SmarTuna empowers the global seafood industry with verification tools for sourcing, monitoring, accountability, regulatory compliance, and traceability.

Sourcing

Procurement made smarter.

Fragmented spreadsheets, endless email exchanges, delayed supplier data, and manual collection result in slow and ineffective procurement. SmarTuna centralizes and automates sourcing so processors, brands, retailers, brokers and seafood buyers can work with approved suppliers more efficiently.

Centralized data – Supplier information, contracts, and performance metrics in one system
Vessel Track and Activity – VMS and AIS vessel, carrier and container track. Electronic Logbook support
AI-powered extraction – Suppliers upload documents; SmarTuna extracts key data for verification and data sharing
Digital contract storage – Submit/store procurement agreements seamlessly
Mass Balance Verification – Keep records, yield calculations, and ready-to-download reports of the output to prove it does not exceed the input quantity of raw material
Analytics/insights – Track supplier performance, flag risks, and find cost-saving opportunities
Compliance controls – Verify the vessel legality and continuously run operational data cross-check
Supply Pipeline Dashboards and reports – Real-time visibility of raw material availability so that you can plan accordingly

Monitoring & Verification

Authority verification and Automatic Monitoring you can trust.

Seafood supply chains monitored before processing provide peace of mind and ensure compliance from the start. SmarTuna captures, structures, and verifies incoming data so your team avoids hours of manual work.

Pre-processing verification – Work directly with fishing authorities and generate a unique Digital Product ID for each batch verified
AI-powered extraction – Certificates, shipping records, and documents digitized automatically
ERP/WMS integrations – We meet you where you are – API integrations with ERP, such as SAP, or CSV data
Unified operations view – Lot-based traceability in one system
Audit-ready datasets – Compliance data structured and linked to lot and critical tracking events
Onsite traceability audits – Maintain and prove compliance on demand. Reports available in the client’s portal

Accountability

Proof you can stand behind.

Accountability isn’t to provide a promise—it’s to provide proof. SmarTuna uses a Proof Point Traceability Reporting system, automatically backing up claims with verifiable evidence of ethical and sustainable practices.

Proof point system – Customized list of proof points automatically activated by loading certificates, vessel tracking, and export documentation
Supply chain risk assessment – This is our first step: conducting a confidential and comprehensive study of your current supply chain to identify existing vulnerabilities and strengths
GDST compliance matrix – Benchmark progress against the GDST global traceability standards
Instant traceability reports – Traceability back to the moment of catch with just a few clicks. Real-time compliance visibility

Regulatory Compliance

Stay compliant—automatically.

Seafood regulations are complex and ever-changing. SmarTuna works with authorities to verify vessel details and fishing activity pre-processing while keeping you compliant with automated forms and filings. Preventing illegally caught fish (IUU) and mislabeling. Avoid costly fines, delays, and reputational risk with auto-updated forms for regulatory filings, helping you with faster imports with verified data and be audit-ready with full documentation for each lot.

Pre-built compliance modules include:

FDA FSMA 204 (Enforcement in 2028)
Achieve capability for the GDST Standard (Our platform is verified GDST-capable)
EU Catch Certificate – For Catch IT filings
Seafood Import Monitoring Program (SIMP)
Tuna Tracking and Verification Program (TTVP)
The option of customizing so many other forms!

Traceability

From ocean to plate, instantly visible.

Traceability is the foundation of trust. SmarTuna’s GDST-capable platform and flexible APIs ensure data flows seamlessly across systems, partners, and markets.

Lot-level traceability across the entire supply chain (Fishing/harvesting – Transhipment – Processing – Transportation and Distribution – End Market)
System interoperability with other traceability platforms – SmarTuna is able to interact with diverse systems and platforms used by different actors—like fishers, processors, and retailers—to exchange information securely and efficiently, preventing data silos, reducing errors, and increasing operational transparency.
Supplier mapping for visibility at every tier, starting from the first mile: We track the vessel directly—our information doesn’t come from catch certificates. We know exactly where the fish was caught and during which fishing trip. You deserve to know the story behind the fish you buy.
Consumer-facing transparency tools:
Digital Product Passports, QR codes, Consumer interface and GS1 standards alignment
Standardized data formats + APIs – Eliminate re-keying and portal fatigue – We make your traceability filing easy peasy and reducing your current operational workload to the minimum.

Ready to make your supply chain SMART?

Book a demo today and see how SmarTuna transforms sourcing, monitoring, accountability, compliance, and traceability into your competitive advantage.